My local team is still in the playoffs, so there has been a lot of football being watched at my place. I’m actually watching the commercials, and even remembering what company they were for, because they have been incredibly clever. We are talking Superbowl ad type of quality. There was a great tax preparation ad, not to mention the incredibly creepy old spice ad with the moms stalking their sons.
The ones I’ve enjoyed most have been the Bud Light ads with the tag line “It’s only weird if it doesn’t work.”My favorite of this series is the one about the man who eats a quinoa (which he pronounces “Queen – ah) burger because the last time he ate one – albeit accidentally – his team won.
The whole collection of commercials is so funny in the way it looks at the superstitions fans have about how they can affect the outcome of the game.
If anyone asked me if I were superstitious, I’d say no and might be lying a little. I am a firm believer in not tempting fate. If it only takes a minute or two to print out a form and bringing it with me in case the reader doesn’t work with my phone ap, I’ll print out the form. In my eyes it is better safe than sorry. While that sounds rational, at least a small part of me thinks that it is my bringing of the form that made the reader work.
I blame my grandma. She was the most superstitious person I’ve ever met. If salt was ever spilled, over the shoulder it went. My favorite was if on our walks we each went a different way around a pole, she would pale a little, back up, and go around the pole on the same side I did saying “Bread and butter”. That one never made any sense to me, then again, I guess the throwing of salt doesn’t make much sense either.
But as the Bud Light slogan suggests, so long as it works it doesn’t have to make sense.
Would you consider yourself to be superstitious? or What has been your favorite ad lately?
I don’t know that ad at all. I guess that shouldn’t be surprising as I don’t watch any sports at all.
I don’t consider myself superstitious…at least not truly superstitious. If I drop salt, I’m more likely to just sweep it up and throw it than throw it over my shoulder. Although I might just for fun. But I don’t think that makes me superstitious; I just find it fun to do sometimes.
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Like you, I don’t follow in any of the standard superstitions – black cats don’t bother me, I’ll walk under ladders . Still in some weird ways I think actions I do can influence the universe.
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I liked that ad because I love quinoa. and my husband laughs at it and me when it plays. No – I don’t think there’s a superstitious bone in this body.
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I love quinoa (and it’s MUCH cheaper cousin, millet), but that ad makes me laugh. The sacrifice he was willing to make for his team!
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Queen-oh – ha ha ha!
Yeah, I’m a little superstitious. I still don’t step on cracks and note when black cats cross my path.
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I remember when I was little and we had games of not stepping on cracks for the whole walk home. Depending on the state of the sidewalks, that was often a challenge!
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